TIBO - Techniques for Identifying Business Opportunities

Autumn 2013


Professor:	Dr. Rogelio Dávila Pérez
Objetive:	The new era seems to be defined by a new type of professional, one which is able to combine knowledge with creativity, formalization with emphaty, seriousness with play, argumentation with story, among other features. The aim of the course is to develop innovation and creativity in the student specially in relation with business opportunities and social awareness.
Evaluation:	First Partial 25% (4 activities 60% - 15% each - , Exam 40%) Second Partial 35% (3 activities 60% - 20% each -, Exam 40%) Final Rocket Pitch 40% (One activity 20%, BIEC 15%, Portafolio 15% , Rocket Pitch 50%)
Bibliography:	Daniel H. Pink, A Whole New Mind, Riverhead Books, NY. James Canton, Ph. D., The Extreme Future, The Top Trends That will Reshape the World in the Next 20 Years, Penguing Books, UK.